LANGHORNE, Pa. -- At a time when securing serious sponsorship is more difficult than it has been in many years, the need to be well prepared is most important for those seeking sponsorship support.

Ernie Saxton, who has been involved in sponsorship marketing for more than 40 years, is planning to share his ideas, tips, strategies, and helps with attendees at the Motorsports Sponsorship Marketing News Sponsorship Basics Seminar/Workshop at the Radisson Hotel & Conference Center in Trevose, PA on Saturday, December 11th.

The two hour seminar/workshop will cover the basics of what Saxton considers necessary to be successful in efforts to secure sponsorship. The two-hour seminar will run from 10 a.m. to 12 noon with a question and answer session to follow.

Registration is priced at $59.95 until November 1st and $99.95 after that date. Each attendee will receive a subscription to Saxton’s newsletter Motorsports Sponsorship Marketing News, now in its 25th year of publication, plus a copy of the popular Hodgepodge of Sponsorship Helps & Tips.
Seating is limited and this will be the only seminar presented by Saxton in the area this year.

To register for the seminar, and you must register in advance, telephone 215.752.7797 or e-mail Esaxton144@aol.com. Major credit cards are accepted. Checks may be mailed to ESC, Inc. 1448 Hollywood Avenue, Langhorne, PA 19047.

Ernie Saxton Communications, Inc. offers custom created sponsorship proposals, publicity releases, driver resumes, consulting services, review of current proposals and more.

Check out the ESC website at www.saxtonsponsormarket.com for free sponsorship helps and a variety of sponsorship tools.

Saxton has columns on sponsorship appearing in National Dragster, Late Model Racer magazine and other publications.

He is available to present sponsorship seminars as fund raisers for speedways, race organizations and race teams.